Research
Working Papers
“Deceptive Pricing and Price Credibility: The Effect of Disclosing Online Prices”
with Wei Fan and Greg Allenby“The Monetization of Hedonic and Utilitarian Features in Durable Goods”
with Yiwei Li, Jacky W. Tang, and Wei Fan
Selected Work in Progress
- “Firm-induced vs. Organic Ties in a Social Mobile Game”
with Chenxi Liao, Jingbo Wang, and Ying Xie
